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NBA Commissioner Adam Silver announced Today, April 29, 2014, that Clippers owner Donald Sterling will be suspended for life and fined $2.5 million in response to the racist remarks he made in a recorded audio clip. Silver said that he will “do everything in my power” to force the sale of the Clippers. He referred to the remarks as “hateful opinions” and “deeply offensive and harmful”. Sterling is banned for life from any association with the Clippers association or the NBA. He may not attend any NBA games or practices, he may not be present at any Clippers facility, and he may not participate in any business or decisions involving the team.

This is a clear and definitive statement from the NBA that it will not tolerate racism. Let’s ignore the fact that the NBA knew that Sterling was a racist for some time but did nothing about it. And let’s ignore the racist comments made by players in the past. This is a new day. I call on Mr. Silver to state emphatically that racist remarks, including racial epithets will not be tolerated. He should open up the bargaining agreement and add a clause that racism will result in a lifetime ban from the NBA  and the Hall of Fame, and any contractual obligations by the team will be forfeited.